Owning status symbols becomes a temporary concept and thus becomes more flexible.

Luxury has a different meaning today than it did a few years ago. Rebelle Founder Cecile Wickmann What does New Luxury mean to you? 'As an essential element of circular fashion, resale is the polar opposite of fast fashion and a very clear solution to the dirty fashion industry.'

In our interview, Cécile talks about the rapid resale boom, how pre-loved can solve the fast fashion problem and why the Rolex watch and Chanel handbag still maintain as number one status symbol and investment. Reason enough to present the vision of the founders Cécile Wickmann and Max Schönemann. For customers, this means a guaranteed high-end shopping experience. From the creation of professional edits and images to packaging, shipping, storage and the payment process as well as strict authenticity and quality testing of all designer pieces. Rebelle's secret for success: As a 'managed marketplace', the platform takes over the entire process for the sellers.

The second-hand platform for designer fashion, Rebelle, plans its IPO on Stockholm's Nasdaq First North Growth Market.

Rebelle clothes